Immersion: The strategically selected team will be immersed at the outset with the product, company, industry and competitive intelligence essential to the process.

Innovate: Expert facilitators lead team through strategic, creative and energetic exercises to solve problems/issues. Team emerges with a range of potential solutions.

Develop: Overnight, solutions are transformed from ideas to concepts, prototypes and/or content, ready for immediate testing.

Explore: The appeal, viability and pitfalls of the solutions are tested immediately via most appropriate methods. Results are analyzed and thoughtful decisions made regarding the most effective approach.

Optimize: Solutions are optimized, ready for further testing if necessary, or implementation.

Implement: All the right people are on board, the plans have been tested and refined and the products/ programs are ready for launch.